For anyone unsure of its meaning, shadow profiles are the data Facebook collects on people who don't have Facebook accounts. Instead, he asserted without elaborating that "the average American uses eight different apps to communicate with their friends and stay in touch with people".
With the pressure mounting on the social network, some are speculating that Facebook may soon launch a paid-for version of the platform alongside its current free offering. While this week the Silicon Valley giant's stock has experience a modest recovery as its CEO appears calm and collected in front of US lawmakers, the high-flying FAANG stock saw roughly $100 billion shaved off its market capitalization in the weeks following its latest data crisis.
Mark Zuckerberg has spent an bad lot of time in the hot seat over the last two days. Facebook will be using AI technology to identify questionable activities and content posted.
Lawmakers criticized Zuckerberg on Wednesday for the company's repeated controversies regarding past data privacy issues and its repeated apologies. "There are two sides of Facebook, one is Facebook itself and the other is a tool for individuals to share their information with particular people and particular communities". Zuckerberg had said that such data is collected for "security purposes", for example to flag unauthorized users trying to log in.
"Lower engagement is the real risk for Facebook", she said, pointing to the 35 percent of survey takers who said there were using Facebook less often.
Zuckerberg faced tougher questions from House lawmakers over Facebook's stance than during Tuesday's five-hour session in the Senate, where his defense of data sharing was weakly challenged. In his opening remarks at US Congress, he said: "Facebook is an idealistic and optimistic company". Facebook allows academic researchers more access to user data than commercial companies and app developers. A report by the New York Times presented most of the information used in this article.
Zuckerberg handled every question extremely well as he expertly dodged the complicated or revealing questions by a "my team will get back to you on this" line.
Based on the number of times he gave that answer, Zuckerberg and his team have many answers yet to provide.